The Psychology of Pricing Plans

Prices are fascinating. Changing the visual appearance (e.g., font, color, location) can make prices seem cheaper or more expensive.

0:26 Page Color

0:44 Quantity

1:28 Location

3:21 Distance

4:38 Height

5:17 Names

5:27 Sequence

6:26 Buttons

7:18 Digits

7:58 Font Size

8:59 Billing Duration

9:29 Price Color

9:42 Discounts

My Written Guide:

https://www.nickkolenda.com/psychological-pricing-strategies/

My Books:

https://www.amazon.com/Nick-Kolenda/e/B0083HW4JW