How to Price Your Products (Pricing Strategy Guide)

In this video, I show you how to set fair pricing for an early-stage product, which will maximize your chances of building a working business model.

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WHO AM I?

Hi - I'm Ash.

I help early-stage founders everywhere raise their odds of success through a battle-tested framework I’ve been curating for the past 10 years. These playbooks are taught at many top startup accelerators and university programs worldwide.

I’m the author of two best-selling books (Running Lean and Scaling Lean) and the creator of the popular 1-page business modeling tool: Lean Canvas.

Life’s too short to build something nobody wants.