How Jackie Chan Sold Out

Jackie Chan is a huge childhood hero of mine. I love his movies from past to present and he will always have a place in my heart. That being said, I just learned that Jackie Chan is cursed. Every product he endorses, fails. Check out the video for a deep dive into a fascinating story about early Chinese advertizing campaigns and how Hong Kong superstars capitalized on it, especially Jackie Chan

Timestamps:

00:00 I love Jackie Chan

00:55 China's Advertising Revolution

01:47 The Hong Kong Advantage

02:39 Jackie Chan's Endorsement Empire

03:18 The Curse Manifests

07:42 Why

09:35 Curse-Proof Stardom

10:51 Conclusion

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