Cách 'Kẻ bắt chước Apple' Xiaomi tạo ra một trong những chiếc xe điện ồn ào nhất Trung Quốc

Xiaomi rapidly became one of the world's biggest phone makers after its launch in 2011. Its EV, launched in 2024, has also sold fast and outperformed cars made by auto veterans including Porsche and Tesla. And American automakers like Rivian and Ford are taking notes. Xiaomi's new crossover could be a serious threat to competitors--especially Tesla's Model Y. But it faces fallout from a recent crash - and China's EV market is unforgiving.

Chapters:

0:00 - 01:36 Introduction

01:43 Chapter 1: Xiaomi’s rise

03:51 Chapter 2: A tech company

06:17 Chapter 3: Building a car brand

08:24 Chapter 4: A Chinese Tesla killer

09:12 Chapter 5: Challenges

Producer: Robert Ferris

Editor: Darren Geeter

Animation: Jason Reginato

Senior Managing Producer: Tala hadavi

Additional footage: Getty Images, Xiaomi, Volvo, Polestar

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How 'Apple Copycat' Xiaomi Made One Of China's Buzziest EVs